I’m Logan Mayville. This is why I do it.
I’m in the business of using written words to make money. Not just money for me—although I do charge for my services—but money for your company. That’s what I do—copywriting for business.
There are different terms for what I do— content strategy, inbound marketing, copywriting—but they’re all alike in that they are all designed to sell.
Hard sell? Try an exclamation point!
Soft sell? Offer an educational ebook.
The Information Age has unleashed an unfathomable amount of data and content upon the human race, and that’s something we all deal with daily.
Buy this, sign up for that, and whatever you do, don’t miss this shocking announcement!
Because there is more online content produced today than there was yesterday (and there will be more tomorrow!), businesses must evolve their digital brand, analytics, and communications to adapt to consumer behavior.
My profession is connecting business to communication, and doing it with style. I started Game Point Writing—a freelance copywriting service—so that I can do that every day.
Who’s a good fit for what I do?
Look, I’m not trying to label, pigeon-hole, or put anybody in a box, but there are certain types of business that are naturally in my wheelhouse:
- B2B companies with long sales cycles, high-ticket items, or both
- Web designers who want exceptional copy turned around fast
- Agencies who need content marketing for their clients
If your name isn’t on that list, but you have a long-form content project that requires in-depth research, off-the-wall creativity, or a digital marketing strategy to bring it all together, don’t be shy, get in touch with me.
What exactly do I… do?
I’m not going to sit here and just throw a ton of buzzwords at you, but I do work in sort of a buzzword-heavy industry, so here goes:
- Website copy
- Content strategy
- Keyword research
- Email autoresponders
- Thought leadership articles
I listen, I ask the right questions, I think, and then I write with the intention of bridging the gap between knowledge and audience as cleverly as I’m able.
Thanks for your interest.