Starting A Freelance Digital Marketing Business—My First Day
The day I started freelancing started the same as any other day—I woke up at 6:30AM, ate some Apple Jacks, drank a little coffee, read an article from my Pocket collection, put pants on, etc.
Oh, and of course, launched my freelance digital marketing business called Game Point Writing.
Since I’ve worked in the digital marketing industry for years, I had no questions about what I needed to accomplish that day. The only difference was that from that point on, I was digitally marketing myself, not for a client. I spent the entire first day finishing my website, preparing contracts and networking with the goal of business development.
The point is, I didn’t have an epiphany or see any metaphorical light. I didn’t really feel any different at all. It’s like when you have a birthday—you’re a year older, but other than cake, Facebook comments, and (if you’re lucky) a party, you feel the same as the day before.
Since that first day, a lot of people have asked me:
Weren’t you scared to take the risk of starting your own business?
I kinda wish I could tell you I was scared but somehow managed to work up enough courage to do it anyway like a comic book hero, but the truth is starting my own business didn’t scare me at all.
Nope, the thing that scared me was not starting my own business and then looking back on my life 15 years later and wondering what I could have done with my career. That’s scary.
Hat tip to Winsome Writing and his incredible blog post How to Quit Your Job & Make it Rain as a Full-Time Freelance Copywriter for the inspiration to start this process, and also to Shane Tango for the logo and identity.
But once I made the break that fear evaporated, replaced by a lucidity and purpose that I’d never felt before.
That first day of freelancing I realized that if I wasn’t improving somebody’s business with digital marketing, attracting people to my business, or thinking about ways to do either of those two things, I wasn’t making bacon. That type of clarity allowed me to prioritize my actions better than ever before.
This is how I operate now:
- If I don’t think a meeting will be a win-win, I don’t go.
- If I am stuck on a problem or a blank page, I blow it off and go sweat for a while—it’s incredible how movement feeds your mind.
- If I’d rather improve an area of my life besides my income, then I do that and deal with having less income. It’s not as bad as you might think 😉
The biggest surprise about freelance digital marketing has been the support of my family, friends, and former employers. The amount of doors that people will open for you (if you’re willing to ask!) is awesome. And I mean that word literally—it’s awe-inspiring. I see opportunities that I’ve never seen before, and now I’m willing to try and grab them, or perhaps coax them into working with me.
And after I wrap up this blog post, that’s exactly what I’m going to do.
In the future, this blog will contain digital marketing tips, case studies and documentation and will likely be far more useful than this, but for this first post I really just wanted everyone (Hi Mom!) to know what I was up to.
If you’d like to follow along, take your pick of the following channels where I’ll be posting all blog posts and news from Game Point Writing.
Thanks for all the support.